Course Overview
The BA (Hons) Marketing Top-Up is an exciting degree that is continually reviewed to ensure your course content is up to date and explores topics such as disruptive technologies and reflects changing graduate needs in areas of design, digital skills, and creativity. In the first semester, this one-year course will build on your existing marketing knowledge to develop strategic thinking skills through dedicated strategic and global marketing modules. You will also work in an agency environment for a client, to produce a plan in response to the client brief.
Key Facts
- Full-time- 1 year
- Start Date- September
Entry requirements
- Minimum of an HND overall Merit Profile (or equivalent) within aligned underpinning Level 5 qualification.
Careers
Our marketing graduates are highly employable. Past students have been successful in agency work and client roles.
You could work in:
- Brand management
- Advertising
- Public Relations
- Customer management
- International marketing
- Digital marketing
Course Content
Year 1
- Agency Life
- Strategic Marketing Management
- Global Business Today
- Business Ethics and Social Responsibility
- Marketing Consultancy Project
- Work Placement (Short)
- Entrepreneurship
